Events
Olimax has developed the unique art of the mass portraiture event, a photographic shoot, capturing portraits of up to one hundred individuals over a single day, averaging 4-5 minutes for each shot. Each event has a theme that the portrait series is based upon. The subjects are asked to bring a relevant prop around which the shot is improvised.
However this is by no means a photographic production line in a sterile atmosphere. These events are performances in themselves with all the participants as the cast, a festival atmosphere enhanced by side shows, themed food and entertainment throughout the day. The emotional involvement of the subjects is reflected in the diverse and striking images that result.
The images from these events are manifest as four books, three exhibitions and a two films.